Why Trump Supporters Don’t Mind His Lies

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In his first 400 days in office, President Trump made more than 2,400 false or misleading claims, according to The Washington Post. Yet a recent Gallup poll shows his approval ratings among Republicans at 82 percent. How do we square these two facts?

Some supporters no doubt believe many of the falsehoods. Others may recognize the claims as falsehoods but tolerate them as a side effect of an off-the-cuff rhetorical style they admire. Or perhaps they have become desensitized to the dishonesty by the sheer volume of it.

I suspect that there is an additional, underappreciated explanation for why Mr. Trump’s falsehoods have not generated more outrage among his supporters. Wittingly or not, Mr. Trump’s representatives have used a subtle psychological strategy to defend his falsehoods: They encourage people to reflect on how the falsehoods could have been true.

New research of mine suggests that this strategy can convince supporters that it’s not all that unethical for a political leader to tell a falsehood — even though the supporters are fully aware the claim is false.

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