New research from Avaaz, a global human rights group, the Elections Integrity Partnership and The New York Times shows how a small group of people — mostly right-wing personalities with outsized influence on social media — helped spread the false voter-fraud narrative that led to those rallies.
That group, like the guests of a large wedding held during the pandemic, were “superspreaders” of misinformation around voter fraud, seeding falsehoods that include the claims that dead people voted, voting machines had technical glitches, and mail-in ballots were not correctly counted.
“Because of how Facebook’s algorithm functions, these superspreaders are capable of priming a discourse,” said Fadi Quran, a director at Avaaz. “There is often this assumption that misinformation or rumors just catch on. These superspreaders show that there is an intentional effort to redefine the public narrative.”