Sinclair, which has little name recognition but beams local television stations into a quarter of American homes, covers plenty of standard local news, including fires, shootings and traffic. But it has also used its 173 television stations to advance a mostly right-leaning agenda since the presidency of George W. Bush.
Fox, the media conglomerate controlled by Rupert Murdoch and his sons, has long dominated conservative political discussion with its Fox News cable channel. But Fox News is in disarray after several scandals. In the last weeks alone, Fox News lost its biggest star, Bill O’Reilly, and one of its most senior executives, Bill Shine.
With Fox News on the ropes, Sinclair, already the largest owner of local television stations, is looking to expand. Until last week it appeared to be closing in on acquiring Tribune Media, the second-largest owner of such stations. If completed, the deal would expand Sinclair’s footprint from mostly smaller markets to some of the country’s largest cities, including Chicago and New York.
Then Fox stepped in. Working with the private equity firm Blackstone, Fox is considering its own offer for Tribune, a move intended to thwart Sinclair’s expansion plans and prevent it from amassing too many local Fox affiliates, according to people familiar with the matter who were not authorized to speak publicly. Bids for Tribune are due Thursday.