DETROIT — China has said it will eventually ban gasoline-powered cars. California may be moving in the same direction. That pressure has set off a scramble by the world’s car companies to embrace electric vehicles.
On Monday, General Motors, America’s largest automaker, staked its claim to leadership. Outlining a fundamental shift in its vision of the industry, it announced plans for 20 new all-electric models by 2023, including two within the next 18 months.
G.M.’s announcement came a day before a long-scheduled investor presentation by Ford Motor that was also expected to emphasize electric models. After the G.M. news emerged, Ford let loose with its own announcement, saying it would add 13 electrified models over the next several years, with a five-year investment of $4.5 billion.
“General Motors believes in an all-electric future,” said Mark L. Reuss, G.M.’s global product chief. “Although that future won’t happen overnight, G.M. is committed to driving increased usage and acceptance of electric vehicles.”